Akshun Dogra × hallo theo | hire.akshundogra.com/hallo-theo

36x ROAS, built from zero—
now let's grow hallo theo's pipeline
from the inside.

I scaled AI-sourced traffic from 1% to 20% of total traffic and cut manual SDR effort by 80% at a B2B SaaS startup. hallo theo is building a nationwide property management network that needs scalable owner acquisition and integrated digital infrastructure—exactly the kind of growth challenge I've been solving.

✉ businessakshun@gmail.com

Property management is being rebuilt—I want in.

hallo theo is doing something structurally rare: acquiring regional Hausverwaltung companies, standardising operations, and scaling without losing local trust. That requires marketing that can speak to property owners across multiple German states while feeding a centralised pipeline. I've built exactly that kind of multi-market, automation-first growth engine.

Part marketer,
part engineer.

I don't fit neatly in one box — and that's the point. I design systems that connect data to revenue across paid, organic, and automation channels.

📈

Performance Marketing

End-to-end paid media across Google, Meta, and LinkedIn. 36x+ ROAS, $50K+ monthly budgets managed. Demand creation and capture in one unified funnel.

At Ingestro — cut CPC 20%, raised CTR 30% via A/B testing across Google & LinkedIn.

Google Ads

Meta Ads

LinkedIn Ads

A/B Testing

Full-funnel architecture

Demand Creation LinkedIn · Meta

↓

Demand Capture Google Search

↓

Retargeting Display · Social

36x+ Peak ROAS achieved

Most relevant for hallo theo

⚡

Marketing Automation

Full pipelines from intent signal to outreach with human-in-the-loop gates. −80% manual SDR effort. Built on Make, Clay, Apollo, Lemlist.

At Ingestro — built RB2B → Clay → Lemlist pipeline. SDR effort cut 80% in 3 months.

Make

Clay

Apollo

Lemlist

HubSpot

Intent signal pipeline

🌐

RB2B

Visitor ID

→

🔗

Apollo

Enrich

→

Make

Route

→

🧱

Clay

ICP Score

HIGH

📧 Lemlist

MID

💬 SDR Review

LOW

🗑 Discard

−80% Manual SDR effort saved

🔍

SEO & GEO

Technical SEO, schema markup, and LLM/GEO visibility strategy. 400% organic growth. Early practitioner of Generative Engine Optimisation.

At Ingestro — AI-sourced traffic from 1% → 20% of sessions. Now 10% of total pipeline.

SEMrush

GA4

Schema

GEO

Python

LLM visibility strategy

📐

Dynamic Schema

Per-page structured data, LLM-readable

🔎

Prompt Tracking

Peec AI + Search Console gaps

💬

Community Signals

Reddit + LinkedIn citations

⭐

Authority Profiles

G2 + Crunchbase optimised

400% Organic traffic growth

💻

Technical Marketing

Webflow builds, GTM, conversion tracking, and ABM page generation at scale. I build and measure without needing a dev team.

At Ingestro — built personalised ABM pages at scale using Make + Clay + ChatGPT feeding Webflow.

Webflow

GTM

HTML/CSS

Tracking & measurement stack

Webflow

HTML/CSS/JS

↓ events fire

Google Tag Manager Central hub

↓ distributes to

GA4

FB Pixel

Google Ads

0 Dev team needed

What I'd do in the
first 90 days

I reduced manual SDR effort by 80% by building an intent-signal pipeline connecting RB2B, Apollo, Make, Clay, and Lemlist—and built personalised ABM landing pages at scale using Make, Clay, and Webflow. For hallo theo, that means automating owner outreach across Berlin, Stuttgart, and Munich without scaling headcount. My technical background in systems and data means I can work directly with your internal product and ops infrastructure, not around it.

Map the owner acquisition funnel — I'll audit how property owners currently find and evaluate hallo theo across paid, organic, and referral channels, then identify the highest-leverage gaps. This gives us a clear baseline before spending a single euro more.

Build automated outreach for Hausverwaltung targets — I'll set up an intent-signal pipeline that identifies property owners and Hausverwaltung companies showing acquisition signals, then triggers personalised outreach via email sequences—replicating the system that cut manual SDR effort by 80% at Ingestro. This means your team gets warm conversations, not cold lists.

Launch GEO visibility across German states — hallo theo operates across six German states but AI-driven search tools are increasingly where property owners research management companies—I'll implement the same GEO strategy that took AI-sourced traffic from 1% to 20% of total traffic. Combined with structured schema markup, this puts hallo theo into the answers, not just the results.

I already did some
homework.

I looked at hallo theo across paid media, automation infrastructure, and organic search—and found three clear opportunities worth acting on quickly, plus one thing already working well.

⬡ Observations · hallo theo Full analysis available on request

📈

Performance — SpyFu shows only 19 active paid keywords and ~$4K monthly spend—LinkedIn Ads targeting WEG owners and institutional landlords is completely untapped territory.
⚡

Automation — Adding an intent-signal layer connecting LinkedIn visitor identification with automated personalised follow-up would turn anonymous owner interest into qualified pipeline without extra SDR headcount.
🔍

SEO / GEO — With hallo theo active across six German states, city-level structured data and location schema markup would unlock significant local search visibility that currently goes to generic Hausverwaltung aggregators.
✓

Clear regional expansion narrative on the website builds immediate trust with prospective clients and acquisition targets.
i

I can share a Loom walkthrough with more detail — just ask.

ℹ

Data transparency: Observations are based on publicly available data (SpyFu, Screaming Frog, page source analysis) and may not reflect actual budgets or internal metrics. Public tools typically underreport actual spend and traffic by 5–10x — real figures are almost always significantly higher than what's shown here.

Marketing, engineering,
and a lot of borders crossed.

My name, Akshun, means "undestructable" in Sanskrit. That's not a personal brand line — it genuinely shapes how I move. I don't quit on campaigns, goals, or challenges like learning German from scratch after landing in a new country.

I started freelancing in digital marketing at 19 in India — working with Punjabi music artists, Australian businesses, and tech clients before I'd ever left the country. That early pressure to figure things out without a team or a budget is where the technical + creative hybrid came from.

I moved to Nürnberg in 2022 for an M.Sc. at FAU, added an Erasmus semester in Madrid, hit German C1, and picked up enough Spanish to embarrass myself. Outside the dashboards, I run a YouTube channel documenting the unfiltered reality of being an Indian expat in Germany — no filters, real stories.

What I keep coming back to: the best marketing sits at the intersection of creativity, data, and technical execution. Most teams have one or two. I try to bring all three.

🇮🇳

India — Where it started

Started freelancing at 19. Music artists, Australian businesses, tech clients. Taught myself SEO, PPC, and web dev out of necessity.

2016 – 2022

🇩🇪

Germany — The big leap

M.Sc. at FAU Erlangen-Nürnberg. German to C1. Joined an AI startup, built full growth stack from scratch.

2022 – Present

🇪🇸

Spain — The bonus chapter

Erasmus at UPM Madrid. Picked up Spanish, confirmed food in Madrid is genuinely incredible.

Sep 2024 – Jan 2025

▶

On YouTube

The unfiltered reality of moving from India to Germany — visa stress, language barriers, real stories.

youtube.com/@akshundogra →

hover to meet the person behind the marketer →

The man behind all of this.

Akshun Dogra · Technical Growth Marketer

36x ROAS, built from zero—
now let's grow hallo theo's pipeline
from the inside.

Property management is being rebuilt—I want in.

Part marketer,
part engineer.

What I'd do in the
first 90 days

I already did some
homework.

Marketing, engineering,
and a lot of borders crossed.

Did we just build
something worth pursuing?

This page was built
specifically for hallo theo.

Glad you stopped by,
hallo theo.

36x ROAS, built from zero— now let's grow hallo theo's pipeline from the inside.

Property management is being rebuilt—I want in.

Part marketer,part engineer.

What I'd do in thefirst 90 days

I already did somehomework.

Marketing, engineering,and a lot of borders crossed.

Did we just buildsomething worth pursuing?

This page was builtspecifically for hallo theo.

Glad you stopped by,hallo theo.

36x ROAS, built from zero—
now let's grow hallo theo's pipeline
from the inside.

Part marketer,
part engineer.

What I'd do in the
first 90 days

I already did some
homework.

Marketing, engineering,
and a lot of borders crossed.

Did we just build
something worth pursuing?

This page was built
specifically for hallo theo.

Glad you stopped by,
hallo theo.