Built for Traide
A personal case ยท Marketing Manager (Performance & Automation)

36x ROAS. Built AI pipelines.
Now let's build it for Traide.
Compliance market, owned.

I scaled AI-sourced traffic from 1% to 20% of total pipeline at a B2B SaaS startup โ€” and cut manual SDR effort by 80% via intent-signal automation. Traide sits at the intersection of AI and trade compliance, where buyers are searching but few vendors are visible โ€” that's exactly the gap I know how to close.

โœ‰ businessakshun@gmail.com
Hi Traide, I have a proposition
HI Traide,
I HAVE A PROPOSITION
36x+
Peak ROAS achieved
Performance
400%
Organic traffic growth
SEO / GEO
โˆ’80%
Manual SDR effort saved
Automation
6+
Years across growth, paid & automation
General

AI meets customs: a category worth owning now.

Traide is building a genuinely novel category โ€” AI-driven tariff classification and export control compliance โ€” in a market where most buyers still rely on manual processes. The founding team has proven the model works; now the growth challenge is making sure procurement leads, compliance managers, and trade teams find Traide before they find vertexinc or mic-cust. I've done exactly this kind of category-creation growth work at an AI B2B SaaS startup, and I want to bring that to Berlin.

Target Role
Marketing Manager (Performance & Automation)
Open to discussion โ€” I go where I make the most impact
Location
Nรผrnberg, Germany ๐Ÿ‡ฉ๐Ÿ‡ช
Open to hybrid / remote ยท EU work authorization
Company
Traide
https://traide.ai/en
Availability
Available for hire
Open to conversations now ยท Notice period negotiable

Part marketer,
part engineer.

I don't fit neatly in one box โ€” and that's the point. I design systems that connect data to revenue across paid, organic, and automation channels.

๐Ÿ“ˆ
Performance Marketing
End-to-end paid media across Google, Meta, and LinkedIn. 36x+ ROAS, $50K+ monthly budgets managed. Demand creation and capture in one unified funnel.
At Ingestro โ€” cut CPC 20%, raised CTR 30% via A/B testing across Google & LinkedIn.
Google Ads
Meta Ads
LinkedIn Ads
A/B Testing
Full-funnel architecture
Demand Creation LinkedIn ยท Meta
โ†“
Demand Capture Google Search
โ†“
Retargeting Display ยท Social
36x+ Peak ROAS achieved
๐Ÿ”
SEO & GEO
Technical SEO, schema markup, and LLM/GEO visibility strategy. 400% organic growth. Early practitioner of Generative Engine Optimisation.
At Ingestro โ€” AI-sourced traffic from 1% โ†’ 20% of sessions. Now 10% of total pipeline.
SEMrush
GA4
Schema
GEO
Python
LLM visibility strategy
๐Ÿ“
Dynamic Schema
Per-page structured data, LLM-readable
๐Ÿ”Ž
Prompt Tracking
Peec AI + Search Console gaps
๐Ÿ’ฌ
Community Signals
Reddit + LinkedIn citations
โญ
Authority Profiles
G2 + Crunchbase optimised
400% Organic traffic growth
๐Ÿ’ป
Technical Marketing
Webflow builds, GTM, conversion tracking, and ABM page generation at scale. I build and measure without needing a dev team.
At Ingestro โ€” built personalised ABM pages at scale using Make + Clay + ChatGPT feeding Webflow.
Webflow
GTM
HTML/CSS
JS
Tracking & measurement stack
Webflow
HTML/CSS/JS
โ†“ events fire
Google Tag Manager Central hub
โ†“ distributes to
GA4
FB Pixel
Google Ads
0 Dev team needed

What I'd do in the
first 90 days

At Ingestro, I built an intent-signal pipeline โ€” RB2B โ†’ Apollo โ†’ Make โ†’ Clay โ†’ Lemlist โ€” that cut manual SDR effort by 80% and enabled personalised outbound at scale without growing the team headcount. Traide's sales motion, with a small AE team closing demo-led deals, is exactly where this kind of automation compounds fastest. I also built personalised ABM landing pages at scale using Make, Clay, and ChatGPT feeding dynamic Webflow templates โ€” a playbook I can run for Traide's ICP of logistics operators, manufacturers, and customs teams.

I already did some
homework.

I reviewed Traide's paid presence, automation signals, and organic visibility across three angles โ€” here's where the biggest growth opportunities sit for a founder-stage AI compliance company.

โฌก Observations ยท Traide Full analysis available on request
  • ๐Ÿ“ˆ
    Performance โ€” Traide is bidding on 9 keywords with near-zero estimated clicks โ€” expanding to competitor-conquesting terms like 'vertexinc alternative' and LinkedIn-paired demand capture could unlock faster pipeline.
  • โšก
    Automation โ€” Adding a Clay-enriched intent layer between demo request form submissions and AE outreach would reduce qualification lag and let the current small sales team prioritise highest-fit trade compliance leads first.
  • ๐Ÿ”
    SEO / GEO โ€” Traide's AI use-case content could be optimised with FAQ schema and LLM-visible formatting to capture growing generative search queries around customs tariff classification and export control automation.
  • โœ“
    The dedicated demo landing page at lp.traide.ai shows smart conversion-focused thinking worth building on.
  • i
    I can share a Loom walkthrough with more detail โ€” just ask.
โ„น
Data transparency: Observations are based on publicly available data (SpyFu, Screaming Frog, page source analysis) and may not reflect actual budgets or internal metrics. Public tools typically underreport actual spend and traffic by 5โ€“10x โ€” real figures are almost always significantly higher than what's shown here.

Marketing, engineering,
and a lot of borders crossed.

My name, Akshun, means "undestructable" in Sanskrit. That's not a personal brand line โ€” it genuinely shapes how I move. I don't quit on campaigns, goals, or challenges like learning German from scratch after landing in a new country.

I started freelancing in digital marketing at 19 in India โ€” working with Punjabi music artists, Australian businesses, and tech clients before I'd ever left the country. That early pressure to figure things out without a team or a budget is where the technical + creative hybrid came from.

I moved to Nรผrnberg in 2022 for an M.Sc. at FAU, added an Erasmus semester in Madrid, hit German C1, and picked up enough Spanish to embarrass myself. Outside the dashboards, I run a YouTube channel documenting the unfiltered reality of being an Indian expat in Germany โ€” no filters, real stories.

What I keep coming back to: the best marketing sits at the intersection of creativity, data, and technical execution. Most teams have one or two. I try to bring all three.

๐Ÿ‡ฎ๐Ÿ‡ณ
India โ€” Where it started
Started freelancing at 19. Music artists, Australian businesses, tech clients. Taught myself SEO, PPC, and web dev out of necessity.
2016 โ€“ 2022
๐Ÿ‡ฉ๐Ÿ‡ช
Germany โ€” The big leap
M.Sc. at FAU Erlangen-Nรผrnberg. German to C1. Joined an AI startup, built full growth stack from scratch.
2022 โ€“ Present
๐Ÿ‡ช๐Ÿ‡ธ
Spain โ€” The bonus chapter
Erasmus at UPM Madrid. Picked up Spanish, confirmed food in Madrid is genuinely incredible.
Sep 2024 โ€“ Jan 2025
โ–ถ
On YouTube
The unfiltered reality of moving from India to Germany โ€” visa stress, language barriers, real stories.
hover to meet the person behind the marketer โ†’
Akshun Dogra
The man behind all of this.
Akshun Dogra ยท Technical Growth Marketer
One question before you go

Did we just build
something worth pursuing?

Honest answers only. Both paths lead somewhere good.

this is us right now
Akshun x Traide
AKSHUN X Traide
Let's talk

This page was built
specifically for Traide.

I'd love a 20-minute conversation. No pitch deck. Just a real chat about fit.

businessakshun@gmail.com โ†’

Or simply reply to the message that brought you here.

every recruiter email you get vs. this one
cold emails vs this one
every other
cold email
Hr &
hiring managers
No hard feelings

Glad you stopped by,
Traide.

Timing isn't always right โ€” but the details are here whenever it is.
No follow-up. No pressure. Just an open door.

businessakshun@gmail.com โ†’