Akshun Dogra × Urlaubstracker | hire.akshundogra.com/urlaubstracker

Travel deal portals need velocity — performance marketing needs signal precision.

Urlaubstracker is a leading DACH travel deals platform delivering handpicked vacation packages, flight error fares, and hotel discounts to millions of travelers. As consumer travel intent shifts rapidly between search and social channels, capturing high-margin booking demand requires real-time campaign optimization. I build automated bid-management rules, dynamic landing page testing, and GA4 server-side conversion tracking so your performance campaigns scale CAC-efficiently across peak travel seasons.

Part marketer,
part engineer.

I don't fit neatly in one box — and that's the point. I design systems that connect data to revenue across paid, organic, automation, and full-funnel GTM intelligence.

📈

Performance Marketing

End-to-end paid media across Google, Meta, and LinkedIn. 36x+ ROAS, $50K+ monthly budgets managed. Demand creation and capture in one unified funnel.

At Ingestro & Theo — cut CPC 20%, raised CTR 30%, and recovered €32.7k in suppressed conversion value & ad waste.

Google Ads

Meta Ads

LinkedIn Ads

A/B Testing

Full-funnel architecture

Demand Creation LinkedIn · Meta

↓

Demand Capture Google Search

↓

Retargeting Display · Social

36x+ Peak ROAS achieved

⚡

Marketing Automation

Full pipelines from intent signal to outreach with human-in-the-loop gates. −80% manual SDR effort. Built on Make, Clay, Apollo, Lemlist.

At Ingestro & Theo — built RB2B → Clay → Lemlist pipeline and native CRM lead scoring, cutting SDR effort 80%.

Make

Clay

Apollo

Lemlist

HubSpot

Intent signal pipeline

🌐

RB2B

Visitor ID

→

🔗

Apollo

Enrich

→

Make

Route

→

🧱

Clay

ICP Score

HIGH

📧 Lemlist

MID

💬 SDR Review

LOW

🗑 Discard

−80% Manual SDR effort saved

Most relevant for Urlaubstracker

🎯

GTM Signal Intelligence

Full-pipeline value capture — from raw public signals to scored, routed accounts. I built an autonomous research agent that turns funding, hiring, ad-presence, and tech-stack signals into a live fit score before a single outbound message goes out.

At Ingestro & Theo — built signal-scoring engine evaluating funding stage, hiring velocity, and channel gaps to prioritize account outreach.

Signal Scoring

Fit Tiering

Evidence Routing

Autonomous Research

Signal-to-pipeline engine

🌐

Scraper

6 Modules

→

💼

Signals

Jobs & Stack

→

🎯

Score Engine

0–100 Score

→

⚡

ABM Page

Auto-Publish

HIGH (80+)

⚡ Auto-Publish & AE Route

MID (55-79)

💬 SDR Approval Review

LOW (<55)

⏳ Nurture / Hold

100% Signal-traceable, zero guesswork

🔍

SEO & GEO

Technical SEO, schema markup, and LLM/GEO visibility strategy. 400% organic growth. Early practitioner of Generative Engine Optimisation.

At Ingestro & Theo — AI-sourced traffic scaled 1% → 20% of sessions, contributing 10% of total pipeline.

SEMrush

GA4

Schema

GEO

Python

LLM visibility strategy

📐

Dynamic Schema

Per-page structured data, LLM-readable

🔎

Prompt Tracking

Peec AI + Search Console gaps

💬

Community Signals

Reddit + LinkedIn citations

⭐

Authority Profiles

G2 + Crunchbase optimised

400% Organic traffic growth

💻

Technical Marketing

Webflow builds, GTM, conversion tracking, and ABM page generation at scale. I build and measure without needing a dev team.

At Ingestro & Theo — built personalized ABM pages & 5 governed GTM AI agents (Python + Claude + n8n + HubSpot).

Webflow

GTM

HTML/CSS

Tracking & measurement stack

Webflow

HTML/CSS/JS

↓ events fire

Google Tag Manager Central hub

↓ distributes to

GA4

FB Pixel

Google Ads

0 Dev team needed

What I'd do in the
first 90 days

Fit tier is classified as HIGH_FIT (93/100). The 90-day plan below outlines high-leverage GTM engineering steps tailored to your current operating signals.

Audit tracking & intent pipeline — Fix measurement gaps across urlaubstracker.com and establish clean event attribution.

Automate account scoring & routing — Connect real-time visitor intent with Make & Clay to route high-fit leads in <2 minutes.

Scale demand creation & GEO strategy — Launch targeted Google/LinkedIn ads and optimize LLM search visibility for key buyer prompts.

Build your own signal engine — Deploy the same autonomous research & fit-scoring pipeline to qualify and tier target accounts for Urlaubstracker's outbound motion.

💡 ROI Business Case · Pilot Benchmark

Pilot target: 80 sales-ready accounts per month, measured against meeting rate, AE acceptance rate, and research time saved per qualified account. If AEs convert 8% of cold outbound vs. 30% of warm, pre-qualified accounts, signal-led native scoring pays for itself in week one.

I already did some
homework.

I analyzed Urlaubstracker's public digital footprint across ad presence, hiring velocity, and search structure.

⬡ Observations · Urlaubstracker Fit Score: 93/100 (HIGH_FIT)

ACCOUNT FIT SCORE

93/100 HIGH_FIT

📈

Performance — Opportunity to expand high-intent paid search and LinkedIn ad coverage.
⚡

Automation — Adding automated enrichment would route target accounts straight to AEs in real time.
🔍

GTM AI & Data — Unifying commercial data endpoints (CRM, web events, and product intent) enables real-time target account scoring.
🎯

Signal Intelligence — etected active market expansion and open GTM roles, suggesting sales investment is ramping now.
✓

Strong product positioning and clear value proposition on urlaubstracker.com.
i

I can share a Loom walkthrough with more detail — just ask.

ℹ

Data Transparency: Observations are generated autonomously by my 6-module GTM Signal Research Agent (evaluating SpyFu PPC/SEO indices, Screaming Frog crawls, live DOM tag footprints, careers board velocity, and public funding data). Because public third-party tools rely on external sampling, estimated metrics can differ or underreport actual figures by 3–5x — real operating budgets, traffic, and internal team metrics are almost always higher or different than what is publicly visible.

Marketing, engineering,
and a lot of borders crossed.

My name, Akshun, means "undestructable" in Sanskrit. That's not a personal brand line — it genuinely shapes how I move. I don't quit on campaigns, goals, or challenges like learning German from scratch after landing in a new country.

I started freelancing in digital marketing at 19 in India — working with Punjabi music artists, Australian businesses, and tech clients before I'd ever left the country. That early pressure to figure things out without a team or a budget is where the technical + creative hybrid came from.

I moved to Nürnberg in 2022 for an M.Sc. at FAU, added an Erasmus semester in Madrid, hit German C1, and picked up enough Spanish to embarrass myself. Outside the dashboards, I run a YouTube channel documenting the unfiltered reality of being an Indian expat in Germany — no filters, real stories.

What I keep coming back to: the best marketing sits at the intersection of creativity, data, and technical execution. Most teams have one or two. I try to bring all three.

🇮🇳

India — Where it started

Started freelancing at 19. Music artists, Australian businesses, tech clients. Taught myself SEO, PPC, and web dev out of necessity.

2016 – 2022

🇩🇪

Germany — The big leap

M.Sc. at FAU Erlangen-Nürnberg. German to C1. Joined an AI startup, built full growth stack from scratch.

2022 – Present

🇪🇸

Spain — The bonus chapter

Erasmus at UPM Madrid. Picked up Spanish, confirmed food in Madrid is genuinely incredible.

Sep 2024 – Jan 2025

▶

On YouTube

The unfiltered reality of moving from India to Germany — visa stress, language barriers, real stories.

youtube.com/@akshundogra →

hover to meet the person behind the marketer →

The man behind all of this.

Akshun Dogra · Technical Growth Marketer

Scaling travel deal acquisition & paid search ROI,
engineered for Urlaubstracker,
let's dominate DACH vacation booking intent.

Travel deal portals need velocity — performance marketing needs signal precision.

Part marketer,
part engineer.

What I'd do in the
first 90 days

I already did some
homework.

Marketing, engineering,
and a lot of borders crossed.

Did we just build
something worth pursuing?

This page was built
specifically for Urlaubstracker.

Glad you stopped by,
Urlaubstracker.

Scaling travel deal acquisition & paid search ROI, engineered for Urlaubstracker, let's dominate DACH vacation booking intent.

Travel deal portals need velocity — performance marketing needs signal precision.

Part marketer,part engineer.

What I'd do in thefirst 90 days

I already did somehomework.

Marketing, engineering,and a lot of borders crossed.

Did we just buildsomething worth pursuing?

This page was builtspecifically for Urlaubstracker.

Glad you stopped by,Urlaubstracker.

Scaling travel deal acquisition & paid search ROI,
engineered for Urlaubstracker,
let's dominate DACH vacation booking intent.

Part marketer,
part engineer.

What I'd do in the
first 90 days

I already did some
homework.

Marketing, engineering,
and a lot of borders crossed.

Did we just build
something worth pursuing?

This page was built
specifically for Urlaubstracker.

Glad you stopped by,
Urlaubstracker.