Built for WorkFlex
A personal case · Senior Marketing Manager

Built 36x ROAS, 400% organic growth
now scaling compliance software like WorkFlex
with proven B2B systems.

I've managed $50K+ AUD/month ad budgets across Google, LinkedIn, and Meta—hitting 36x peak ROAS while scaling organic traffic 400%. WorkFlex processes 100K+ trips yearly through a compliance platform that demands precision targeting, automation across fragmented buyer personas, and measurable pipeline impact.

✉ businessakshun@gmail.com
Hi WorkFlex, I have a proposition
HI WorkFlex,
I HAVE A PROPOSITION
36x+
Peak ROAS achieved
Performance
400%
Organic traffic growth
SEO / GEO
−80%
Manual SDR effort saved
Automation
6+
Years across growth, paid & automation
General
Why WorkFlex

WorkFlex solves a problem that scales

Global mobility compliance is broken—your buyers are HR leaders, CFOs, and ops teams scattered across verticals, all trapped in manual processes. I've built intent-signal pipelines and automated ABM flows that reach fragmented buyer committees at scale. WorkFlex's software execution model (not consulting) means marketing must prove ROI fast—exactly where I've driven measurable revenue impact.

Target Role
Senior Marketing Manager
Open to discussion — I go where I make the most impact
Location
Nürnberg, Germany 🇩🇪
Open to hybrid / remote · EU work authorization
Company
WorkFlex
https://www.workflex.com/
Full skillset

Part marketer,
part engineer.

I don't fit neatly in one box — and that's the point. I design systems that connect data to revenue across paid, organic, and automation channels.

📈
Performance Marketing
End-to-end paid media across Google, Meta, and LinkedIn. 36x+ ROAS, $50K+ monthly budgets managed. Demand creation and capture in one unified funnel.
At Ingestro — cut CPC 20%, raised CTR 30% via A/B testing across Google & LinkedIn.
Google Ads
Meta Ads
LinkedIn Ads
A/B Testing
Full-funnel architecture
Demand Creation LinkedIn · Meta
↓
Demand Capture Google Search
↓
Retargeting Display · Social
36x+ Peak ROAS achieved
Most relevant for WorkFlex
⚡
Marketing Automation
Full pipelines from intent signal to outreach with human-in-the-loop gates. −80% manual SDR effort. Built on Make, Clay, Apollo, Lemlist.
At Ingestro — built RB2B → Clay → Lemlist pipeline. SDR effort cut 80% in 3 months.
Make
Clay
Apollo
Lemlist
HubSpot
Intent signal pipeline
🌐
RB2B
Visitor ID
→
🔗
Apollo
Enrich
→
Make
Route
→
🧱
Clay
ICP Score
HIGH
📧 Lemlist
MID
💬 SDR Review
LOW
🗑 Discard
−80% Manual SDR effort saved
🔍
SEO & GEO
Technical SEO, schema markup, and LLM/GEO visibility strategy. 400% organic growth. Early practitioner of Generative Engine Optimisation.
At Ingestro — AI-sourced traffic from 1% → 20% of sessions. Now 10% of total pipeline.
SEMrush
GA4
Schema
GEO
Python
LLM visibility strategy
📐
Dynamic Schema
Per-page structured data, LLM-readable
🔎
Prompt Tracking
Peec AI + Search Console gaps
💬
Community Signals
Reddit + LinkedIn citations
⭐
Authority Profiles
G2 + Crunchbase optimised
400% Organic traffic growth
💻
Technical Marketing
Webflow builds, GTM, conversion tracking, and ABM page generation at scale. I build and measure without needing a dev team.
At Ingestro — built personalised ABM pages at scale using Make + Clay + ChatGPT feeding Webflow.
Webflow
GTM
HTML/CSS
JS
Tracking & measurement stack
Webflow
HTML/CSS/JS
↓ events fire
Google Tag Manager Central hub
↓ distributes to
GA4
FB Pixel
Google Ads
0 Dev team needed
Specifically for WorkFlex

What I'd do in the
first 90 days

I cut manual SDR effort 80% via Make + Clay + Apollo pipelines—the same orchestration logic WorkFlex's compliance workflows demand. For a platform that processes 100K+ trips annually, I'd build demand engines that reach global HR teams via multi-channel intent signals, then measure every conversion back to first-touch.

Before reaching out

I already did some
homework.

I've audited WorkFlex's paid, automation, and SEO foundations. Here's what's working and what scales next.

⬡ Observations · WorkFlex Full analysis available on request
  • 📈
    Performance — Your primary keyword 'workflex' drives 150 clicks/month at $1.64 CPC—low coverage (8.33%) signals opportunity. Secondary keywords ('remote employee moving', 'remote employee contract') show 90-100 clicks but zero cost data, suggesting organic or underinvested paid traction. Expand paid budget across these high-intent keywords to capture demand before competitors.
  • ⚡
    Automation — HR and Finance buyers evaluating compliance software rarely move alone—they require cross-functional sign-off. Your current funnel likely lacks automated nurture sequences that educate each stakeholder simultaneously. I'd build a multi-track Clay + Make workflow that personalizes case studies and ROI data by role, reducing sales cycle friction.
  • 🔍
    SEO / GEO — Compliance queries are geography and regulation-specific ('uk global mobility process time' in your data). WorkFlex lacks dynamic schema for destination-specific compliance workflows—OpenGraph, FAQ schema, and geo-targeted content would unlock LLM visibility. Audit crawlability for duplicate content across 150+ country pages.
  • ✓
    Global mobility market is hungry for automation, not consulting.
  • i
    I can share a Loom walkthrough with more detail — just ask.
ℹ
Data transparency: Observations are based on publicly available data (SpyFu, Screaming Frog, page source analysis) and may not reflect actual budgets or internal metrics. Real spend, traffic, and performance figures are typically higher than what public tools report.
The person behind the marketer

Marketing, engineering,
and a lot of borders crossed.

My name, Akshun, means "undestructable" in Sanskrit. That's not a personal brand line — it genuinely shapes how I move. I don't quit on campaigns, goals, or challenges like learning German from scratch after landing in a new country.

I started freelancing in digital marketing at 19 in India — working with Punjabi music artists, Australian businesses, and tech clients before I'd ever left the country. That early pressure to figure things out without a team or a budget is where the technical + creative hybrid came from.

I moved to Nürnberg in 2022 for an M.Sc. at FAU, added an Erasmus semester in Madrid, hit German C1, and picked up enough Spanish to embarrass myself. Outside the dashboards, I run a YouTube channel documenting the unfiltered reality of being an Indian expat in Germany — no filters, real stories.

What I keep coming back to: the best marketing sits at the intersection of creativity, data, and technical execution. Most teams have one or two. I try to bring all three.

🇮🇳
India — Where it started
Started freelancing at 19. Worked with music artists, Australian businesses, and tech clients. Taught myself SEO, PPC, and web development out of necessity.
2016 – 2022
🇩🇪
Germany — The big leap
M.Sc. International Information Systems at FAU Erlangen-Nürnberg. Learned German to C1. Joined an AI startup as working student, built full growth stack from scratch.
2022 – Present
🇪🇸
Spain — The bonus chapter
Erasmus at UPM Madrid. Picked up Spanish, got a fresh perspective, confirmed food in Madrid is genuinely incredible.
Sep 2024 – Jan 2025
▶
On YouTube
The real experience of moving from India to Germany — visa stress, language barriers, cultural clashes, and small victories nobody talks about.
youtube.com/@akshundogra →
One question before you go

Did we just build
something worth pursuing?

Honest answers only. Both paths lead somewhere good.

this is us right now
Akshun x WorkFlex
AKSHUN X WorkFlex
Let's talk

This page was built
specifically for WorkFlex.

I'd love a 20-minute conversation. No pitch deck. Just a real chat about fit.

businessakshun@gmail.com →
💼 LinkedIn 🌐 Full website 📄 Resume
every recruiter email you get vs. this one
cold emails vs this one
every other
cold email
Hr &
hiring managers
No hard feelings

Glad you stopped by,
WorkFlex.

Timing isn't always right — but the details are here whenever it is.
No follow-up. No pressure. Just an open door.

businessakshun@gmail.com →
💼 LinkedIn 🌐 Full website 📄 Resume